Saturday 21st November
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Making Their Mark in the Greeting Card Industry
Written on 28 Jan, 2009 at 12:44 in Start-Up | viewed Viewed 4,564 times times | 16 Comments
The greeting card industry is a multi-billion dollar business, but for entrepreneurs looking to establish themselves, it can still be a hard sell. A great idea, sound business plan, and financing alone will not guarantee success. Here are some additional... (Continue reading)
Get In Or Get Left Behind
Written on 1 Jan, 2009 at 10:00 in Start-Up | viewed Viewed 15,468 times times | 37 Comments
Black Enterprise, to borrow an old, yet fitting adage, followed the money trail. With the understanding that venture capitalists have their collective fingers on the pulse of the business world, B.E. looked at where they’re investing their money. In short,... (Continue reading)
Protecting Your Business From Liability
Written on 3 Dec, 2008 at 9:00 in Start-Up | viewed Viewed 1,931 times times | 7 Comments
If you don’t have a policy in place, you can’t be helped, so take steps now to make sure your company is protected. Decide on a comprehensive policy, find the best price for it, and make ongoing insurance adjustments as... (Continue reading)
The Cutting Edge
As Congress irons out the fine details of its $700 billion bailout plan, small business owners are skeptical about the economy’s recovery. Economic confidence among small business owners fell to 75.6% in September, down 12.3% from August according... (Continue reading)
Protecting Your Company’s Intellectual Property
Written on 1 Oct, 2008 at 10:33 in Start-Up | viewed Viewed 1,615 times times | 5 Comments
Every business has vital information that should be protected from the hands of competition, whether it's a special recipe, unique piece of software or a distinctive slogan. "You have to look for the different aspects of your product or service... (Continue reading)
Understanding What Your Company is Worth
It's important to know what your company is worth, even if you aren't planning to put it up for sale. There's no one standard formula to determine the value of your business, but financial experts say there are established ways... (Continue reading)
How to Integrate your Website with Traditional Advertising
Written on 8 Sep, 2008 at 10:42 in Start-Up | viewed Viewed 2,131 times times | 16 Comments
One of the most popular buzz words in the advertising field right now is "integration," or the synchronization of a company's Website with the rest of its advertising mechanisms.... (Continue reading)
Film Festival Marketing
Written on 7 Aug, 2008 at 9:40 in Start-Up | viewed Viewed 1,230 times times | 2 Comments
Film festival fever is in the air. This week the 12th annual American Black Film Festival (ABFF) kicks off in Los Angeles. And next month the Urbanworld Film Festival in New York celebrates its 12 year.... (Continue reading)
Film Financing
Written on 25 Jul, 2008 at 9:45 in Start-Up | viewed Viewed 1,708 times times | 4 Comments
Making a film has never been easy. Raising the cash, securing a bankable cast and finding a distributor are the obstacles most independent filmmakers face.... (Continue reading)
Avoiding Insurance Fraud
Written on 22 Jul, 2008 at 15:45 in Start-Up | viewed Viewed 501 times times | 2 Comments
There are a lot of health insurance scams out there. Not only must small business owners be concerned with the cost of a group health insurance policy, but they must make sure it’s a legitimate plan, says Walter A. Bell,... (Continue reading)