George Foreman’s name USED to be synonymous only with heavyweight boxing, but since hanging up his gloves, Foreman has established himself as a Knockout Entrepreneur (also the title of his new book; Thomas Nelson; $22.99). “I use the old shotgun... (Continue reading)
Oprah Winfrey and Coca-Cola are probably two of the most recognizable brands in the world. Now, it’s time for students to take note since it may be the difference between getting into your top choice school or settling for... (Continue reading)
One of the most popular buzz words in the advertising field right now is "integration," or the synchronization of a company's Website with the rest of its advertising mechanisms.... (Continue reading)
Junior’s company, which teaches large and small businesses brand development, strategic planning, implementation, marketing, and media, has nearly $1.2 million in revenue and an online radio show rated No. 26 in the world by Live 365, the largest distributor of... (Continue reading)
Small businesses have an identity problem. Not enough customers know they even exist. The average small business has about a 7% rate of brand awareness.... (Continue reading)